The new Ford Kuga is based unashamedly on Ford’s acclaimed C-car architecture – well proven in both the Ford Focus and the Ford C-MAX. With Kuga, the designers and engineers have successfully integrated key driver and passenger requirements for a niche model into the distinctive new design.
The exterior is handsome and sporty, demonstrating how the company’s flexible ‘kinetic design’ form language can be applied successfully to the crossover genre.
Well-balanced and with good proportions, the dynamic Kuga provides spacious accommodation for driver and passengers despite being based on a compact footprint.
A high quality interior has been designed to complement the exterior to offer a highly practical and contemporary vehicle. These styling elements, combined with the new drive systems and proven powertrain are a clear invitation to customers to ‘Feel the Difference’.
Kuga comes with full-time, intelligent All-Wheel-Drive (AWD), while a Front-Wheel-Drive (FWD) model is also available, depending on market, which is perfect for drivers attracted by the style and presence of Kuga but not requiring AWD capability.
The Ford Kuga is available in a choice of two distinct series levels – Trend and Titanium – with further options available to enable the driver to personalise his or her car exactly to their needs.
A high level of standard equipment includes Electronic Stability Programme (ESP) with combined Anti Rollover Mitigation (ARM), and ABS with Electronic Brakeforce Distribution (EBD), both significant driver assistance technologies, plus all Kuga models are equipped with a ‘Ford Power’ start button.
A range of in-car entertainment options offers both connectivity and functions, while available satellite navigation systems give confidence that the right course is always being taken.
The Ford Kuga is a feast for all senses and has been styled and finished with a high level of attention to detail. Every aspect of the car has been designed and manufactured to promote positive emotional responses from the driver and passengers.
The ambience created by the flowing and integrated design shown on the original iosis X Concept has been enhanced on the production model. The availability, for the first time on a Ford of Europe production vehicle, of a rear view camera to aid parking along with a 230 Volt socket accessible to rear seat passengers are additional convenience features.
The stylish and charismatic Kuga is a further demonstration of the exciting direction Ford of Europe’s new products are taking. Fresh and modern styling is the starting point with the substance of the car matching this styling promise. This is delivered through Ford’s acclaimed driving dynamics, a strong and competent safety pedigree, high levels of quality and craftsmanship and a competitive crossover package.
A high seating position, the intelligent AWD option and large stowage volumes also make the Kuga a very attractive proposition.
“We’re confident that Kuga’s arrival will raise the bar in the crossover segment,” said Stephen Odell, Ford of Europe’s vice president for Marketing, Sales and Service. “Our ‘kinetic design’ styling has given the car great personality and this gives it tremendous showroom appeal to potential customers.”